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Here’s How to Make Your Smartphone a Killer Marketing Machine

Your smartphone is the key to your marketing efforts. It is more important than the computer on your desk, or even the one you carry in your laptop bag. For some professionals, the smartphone is the...

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4 Reasons Why You Need to Hire a Branding Agency

Being a small business owner is no easy task but it is worth it in the end to be your own boss. There are so many different factors that go in to running a business, but none of them is more important...

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What Every Marketing Executive Should Know About Investments and Retirement

If you’re a marketing executive, you spend a lot of time planning out the campaigns you’re creating for your brand. But you shouldn’t just be planning ahead for your brand — you should be planning...

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Launching an Online Store? Here are 4 Things You Can Do to Make It Successful

For years, retail-based business owners had to invest money in buying and maintaining commercial storefronts. Since the invention of the internet and ecommerce stores, business owners are able to...

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7 Marketing Opportunities You May Be Missing

When you own a business, marketing is your lifeline. Without it, there will be virtually no customers and in turn no revenue to keep your business in operation. Sometimes marketing doesn’t require a...

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How to Use Software to Improve Employee Productivity and Satisfaction

Employee attendance is essential for all companies. For that reason, it is important to track their attendance to ensure a smooth workflow. Tracking each employee’s attendance, however, can be...

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Exploring The Most Effective Ways For Businesses To Market With Social Media

Unless you have been living under a rock for the past several years, you probably already know that social media has taken over the world. Everyone, including the president of the United States, is...

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Are You Looking for a Motivational Speaker for Your Next Event?

After nearly six months of qualitative and quantitative research, I’ve completed an in-depth study of 100 top motivational speakers from around the globe. When I decided to do research on motivational...

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Laying the Foundation for the Development of Your Next Marketing Plan

Just about every company relies on digital and community marketing to spread the news about their business. Of course, companies with little to no competition will not have to work as hard, since local...

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How to Set Up an Email Marketing Campaign

In an environment where social media is king, creating an effective email marketing campaign is essential to any marketing effort. Email campaigns provide the perfect blend of technologies in building...

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Three Essential Tips for Starting a Blog

Contrary to popular belief, there is no one perfect formula in blogging. While there are certain fundamentals that you need in place, and some of these you might not be implementing, we need to know...

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How Marketers Can Keep Business Costs Down: 5 Tips To Finding The Best Cheap...

If your business struggles to find the best cheap international delivery, you’re not alone. In fact, businesses across the world are faced with the challenge of finding the best delivery for their...

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How to Stand Out When Marketing in a Saturated Market

A successful marketing venture involves setting a number of goals. Two of the most important are to get noticed and make sure your product or service is wanted by more people than your competition....

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What Every Marketer Should Know About Drinking Alcohol During the Holidays

While beer, wine, and spirits might seem like the perfect way of celebrating an important holiday, alcohol provides one more hurdle to go through for any marketer trying to stay healthy during this...

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Top 4 Reasons a Virtual Contact Center is Important for a Successful Business

If you are like most Americans, you hate to call a place of business and get an automated system and then have to punch a bunch of numbers to get where you want to go. The biggest reason for that is no...

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What Every Marketing Executive Needs to Know About Nonlinear Marketing

10 seconds or less. That’s all you have to engage your customers and make them pay attention for a longer period of time. People today are not willing to spend more than a few seconds when it comes to...

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How a Danish Start-Up Minimized the Damage from an SEO Link Bomb

Do you know what a link bomb is? If you’re not entirely sure, or have never experienced it, keep reading. After all, negative SEO is a very real problem so you should be aware of what it is, how to...

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Why Reputable SEO Experts Won’t Guarantee Search Engine Rankings

After Google rolled out recent Penguin and Panda search engine algorithm updates to shake up low quality content and fight Black Hat SEO, the landscape of SEO changed forever. All reputable SEO...

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I Just Had a Public Spat with Scott Adams (of Dilbert Fame). Here’s How it...

I’m a fan of Scott Adams and some of his books. I’ve listened to his interviews on podcasts and in print for many, many years. So it was with great anticipation that I bought his most recent book Win...

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Understanding the Benefits Associated with Business Marketing

There are thousands of businesses scattered throughout the United States. Some are massive in size, while others are very small. Nevertheless, all American businesses share many of the same goals. They...

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